Sunday, December 31, 2017

Amtrak 'Surfliner' poster

"This poster is one of a set created for Amtrak by the Michael Schwab Studio to advertise California routes. Amtrak inaugurated the Pacific Surfliner (San Diego-Los Angeles) in 2000 to replace the San Diegan, started by the Atchison, Topeka and Santa Fe Railway in 1938. The name change came about as a way to rebrand the service after an intense period of investment in the 1990s that included refurbished tracks and stations, new rolling stock and increased frequencies. The poster features a Surfliner whose bi-level California Cars wear a distinctive silver and blue livery. The train glides along the shore with the ocean seemingly within reach, and the bright sun shines from above to warm the scene. Graphic Artist: Michael Schwab (American) for Amtrak." (From the Amtrak website)

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