NZ is the star pavillion at this year's Frankfurt book fair

Each year, the book fair in Frankfurt am Main, the world's biggest and considered most important, has a featured country and this year it is New Zealand.  The TV3 News Video

Yes, the Frankfurt Buchmesse has been useful for us too, the first visit being in 1986, although as the fair has steadily grown in size since then, attendees tend to come away with a (literal) pile of information, but with vague recollections about what was discussed with whom and in which order of priority they should be dealt with upon return to the office.  Still, this pavillion will help to raise NZ's profile.